INSIGHTS

Advanced data analytics for every small business

The Pollinate Platform combines and analyses multiple payment data sources – fully secure and privacy protected – to help every business grow.

RESEARCH BASED INSIGHTS

Merchants are hungry
for insights

The challenges for small businesses who want to grow are getting more varied and more complex. They need a way to gather the right information to make the right decisions at the right time – and to do this without the resources of larger companies or the luxury of an admin, analysis, accounting or HR department.

Business Insights from Pollinate provides one central place where business owners and managers can see and understand the key performance drivers for their business. Using advanced data analytics and machine learning, Insights give SMEs the opportunity to maximise existing customer revenues, find new customers and reduce costs.

Real world challenges

Every time I get an order on Shopify my Apple Watch pings

Vape Store Owner - SMES NEED DIFFERENT INFORMATION AT DIFFERENT TIMES

We rely on return business- There's no better signifier of how well you're doing than return customers

Bike Workshop Owner - CUSTOMER RETENTION IS KEY

If I saw these figures, I’d be worried- I might offer a discount voucher, maybe run a customer questionnaire, or do more staff training.

Accessories Shop Owner - WANT TO TAKE ACTION BASED ON THE RIGHT INFORMATION

I regularly show floor staff the sales report and they’re often surprised by what’s selling well. The data never lies.

Menswear Store Owner - USING DATA TO MAKE KEY DECISIONS

Delivering value for SMEs large and small

Enabling Banks to Deliver More Value

Insights empower SMEs to make the right decisions for their business, anytime and anywhere, to achieve business goals.

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Increased platform engagement

Provide easy to consume analytics to understand performance and environment, from daily quick stats to longer term strategy.

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Competitive differentiation

By offering unique insights that capitalize on the acquiring and issuing data that other fintechs don’t have access to.

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Retention and revenue

The power of insights increases the stickiness of the platform and the appetite for other value-added products such as Offers and Loyalty.

My business
My customers
My business screen

A quick overview of business performance

  • How is my business doing today and over time?
  • How did last week’s events affect my performance? (e.g. recent supply issues)
  • What is my busiest period of the week?
  • Is my new store lagging behind, compared to others in the area?

By deep diving into each of our insight areas, a merchant is empowered  to investigate their performance in more detail

Heat map of customers activity

Visualisations of key insights, enable merchants to better know their customers

  • What is the distribution of my customers by age?
  • Should I engage in an advertising campaign to target a specific area?
  • How often do my customers return?
  • How many of my customers only shop once with me?
  • Is my business losing more customers than attracting new ones?

These insights and analyses help merchants validate or change their strategies.

Your choice of implementation

Deploy this solution in a way that suits you

We give you the flexibility to deploy the power of insights however you see fit.

You can choose:

  1. Simply connect the data APIs we supply and add to your existing IT estate
  2. Deploy our configurable front-end experience
  3. Work with us (or your own designers) to create your own front end to meet your specific requirements
More technical details

There when you need it

Helps every owner manage and grow their business

Daily

Average visit time is at least five minutes

  • Check sales taken that day
  • Check settlements & payments in near real time

Weekly

Insights drives more regular logins

  • Track how other two new branches are performing
  • Review weekly expected sales
  • Review performance for the week (top level KPIs)

Monthly or Quarterly

Key reporting for business management

  • Check trends in the area, what’s new and customers’ habits
  • Approve timesheets for employees’ payroll
  • Follow competitors and how they compare
  • Consolidate revenue & expenses for tax filing